國(guó)際商務(wù)英語(yǔ)（第2版）（高等學(xué)校應(yīng)用型特色規(guī)劃教材）
- 所屬分類：
- 作者：
火樹(shù)鈺 主編，鄭宗璋，火宗瑋 副主編
- 出版社：
清華大學(xué)出版社
- ISBN：9787302189404
- 出版日期：2009-1-1
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原價(jià)：
￥32.00元
現(xiàn)價(jià)：￥22.20元
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圖書(shū)簡(jiǎn)介
以往商務(wù)英語(yǔ)教材中電報(bào)、電傳占較大篇幅，現(xiàn)在電報(bào)電傳已淘汰不用，故本書(shū)刪除了電報(bào)電傳的內(nèi)容，增加了電郵、傳真、電子郵件、電子商務(wù)、電子數(shù)據(jù)交換等篇幅。另外，本書(shū)按照外貿(mào)業(yè)務(wù)中涉及的各個(gè)主要環(huán)節(jié)的先后順序來(lái)編排各個(gè)專題和章節(jié)，內(nèi)容實(shí)用、全面。書(shū)后還附有各個(gè)章節(jié)的練習(xí)答案、外貿(mào)英語(yǔ)口語(yǔ)試題以及外貿(mào)英語(yǔ)試題，可供學(xué)生自我測(cè)試和學(xué)習(xí)。
本書(shū)可供外貿(mào)專業(yè)的學(xué)生使用，也可供外貿(mào)、經(jīng)貿(mào)實(shí)務(wù)工作者及自學(xué)人員參考
目錄
Chapter 1 Basic Knowledge of Business Letter Writing商務(wù)書(shū)信寫(xiě)作基礎(chǔ)知識(shí)
�、�. The Aim of Learning International Business English
�、�. The Keys of Learning Good Business English
�、�. The Thirteen Trade Terms in International Trade
�、�. Structure of Business Letters
�、�. The Ways of Using the Writing Parts and Their Standardized Designs International Laser Machines
Chapter 2 Business Writing and Envelope Addressing商務(wù)書(shū)信和書(shū)寫(xiě)信封
�、�. The Seven Principles of Writing English Business Letters
�、�. The Styles of Business Letters
�、�. Ways of Envelope addressing and Their Standardized Designs
�、�. The styles of Envelope Addressing
Chapter 3 Establishing Business Relations建立業(yè)務(wù)關(guān)系
�、�. The Origin of Establishing Business Relations
�、�. The Channels of Establishing Business Relations
�、�. Learning Some Situations before communicating with the Customers
�、�. Letter Examples
Chapter 4 Inquiry, Quotation and Counter-offer詢盤(pán)、報(bào)盤(pán)及還盤(pán)
�、�. Inquiry………
Ⅱ. Offer………………
�、�. Non-firm Offer
�、�. Counter-offer
�、�. Declining the Counter-offer
Chapter 5 Placing Orders訂貨
�、�. The General Procedures of Transaction Negotiatings
�、�. The Writing and the Requirements of the Ordering Letter
�、�. Examples………
Chapter 6 Letter of Credit信用證
�、�. The Function of Letter of Credit
�、�. The Procedures of Payment Effecting by L/C
�、�. Some Main Contents of L/C
�、�. The Classification and the Kinds of L/C s
�、�. The L/C Checking
�、�. Granting Amendment to L/C
�、�. Requesting Extension of L/C
�、�. L/C Checking and L/C Amending
Chapter 7 Shipment 裝運(yùn)
�、�. International Goods Transportation and Goods Shipment
�、�. Kinds of Transportation in International Trade
�、�. Urging the Delivery of the Goods
�、�. Shipping Advice
�、�. Booking Necessary Shipping Space in Advance
�、�. Shipment Packing and Shipping Marking
�、�. Non-delivery of the Metal Box Containing Tool Kit and Accessaries
Chapter 8 Payment Effecting付款
�、�. The Ways of Payments
�、�. Urging Shipment
�、�. Asking for Cash Payment
�、�. Accepting the Installment Payments
�、�. Negotiating Payment Documents
Ⅵ. Asking for Deferring Payment
�、�. Some Deformations of FOB and CIF Terms
Chapter 9 Insurance保險(xiǎn)
�、�. Cargo Insurance for Ocean Marine Transportation
�、�. General Additional Insurance
�、�. Special Additional Insurance
�、�. Inquiring about Insurance Information
�、�. Answering to the Inquiry about Insurance Information
�、�. Offering Insurance Coverage
�、�. Claiming on Poor Quality
�、�. Settling the Claim
Chapter 10 International Tendering國(guó)際招標(biāo)
�、�.The Processes of Tendering
�、�.The Ways of Tendering
�、�. Calling for Tenders
Ⅳ. Sending the Application for Bidding
�、�. Accepting the Tender
�、�. Letter of Guarantee for Bid Bond
�、�. Qualification Document
Chapter 11 Invitation 邀請(qǐng)函
�、�. Informing the Visiting Intention
�、�. Sending the Invitation Letter
�、�. Sending the Delegation Composition List
�、�. Itineraries and Programs
�、�. Invitation Card
Chapter 12 Resume and Job-application Form簡(jiǎn)歷與求職表
�、�. Resumes and Job-application Letters
�、�. A Resume Written in Items
�、�. Hunting for a Provisional Job
�、�. Hunting for a New Job
Chapter 13 E-mail,Fax,E-commerce and EDI電子郵件、傳真、電子商務(wù)及電子數(shù)據(jù)交換
�、�. E-mail………
�、�. Fax………………
�、�. E-commerce and EDI
Chapter 14 Specimens of Documents in International Trade外貿(mào)單證
�、�. The Kinds of Foreign Trade Documents
�、�. The Document Making
�、�. Bill of Lading
�、�. Insurance Policy （Certificate）
�、�. Draft（Bill of Exchange）
�、�. Certificate of Origin
�、�. Shipper Note
�、�. Invoice……
�、�. Packing List
Ⅹ. Commercial Invoice
Chapter 15 Contract合同
�、�. The Concept of Contract
�、�. The Contents of the Contract
�、�. The Requirements of Working out the Contracts and the Styles and Characteristics of Contract Language
�、�. The Main Kinds of Contracts
�、�. Kinds of Standard Contracts
�、�. Preparing and Filling out the English Sales Contracts
�、�. Contract for Processing with Supplied Materials and Assembling with Supplied Parts
�、�. Compensation Trade Contract
�、�. Exclusive Agency Agreement
�、�. Joint Venture Contract
附錄1 2000年外貿(mào)英語(yǔ)口語(yǔ)試題
附錄2 2001年外貿(mào)英語(yǔ)口語(yǔ)試題
附錄3 2002年外貿(mào)英語(yǔ)試題
附錄4 2000年外銷員從業(yè)資格外經(jīng)貿(mào)英語(yǔ)試題
附錄5 2001年外銷員從業(yè)資格外經(jīng)貿(mào)英語(yǔ)試題
附錄6 商務(wù)英語(yǔ)漢譯英強(qiáng)化訓(xùn)練400題
Keys to the Exercises 練習(xí)答案
