商務(wù)英語(yǔ)應(yīng)用文寫(xiě)作
- 所屬分類(lèi)：
- 作者：
何維湘 編著
- 出版社：
中山大學(xué)出版社
- ISBN：9787306012401
- 出版日期：1997-8-1
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原價(jià)：
￥16.00元
現(xiàn)價(jià)：￥12.00元
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圖書(shū)簡(jiǎn)介
本書(shū)是一本商務(wù)英語(yǔ)寫(xiě)作的參考指導(dǎo)書(shū)。主要根據(jù)英美出版的教材和書(shū)刊，介紹各類(lèi)商務(wù)英語(yǔ)應(yīng)用文的撰寫(xiě)方法，并配以實(shí)例和練習(xí)。全書(shū)共有九個(gè)單元，內(nèi)容包括：緒論（商務(wù)寫(xiě)作的特點(diǎn)、基本寫(xiě)作技巧），業(yè)務(wù)信函（格式、結(jié)構(gòu)、信封的寫(xiě)法），業(yè)務(wù)信函的策略，求職函和履歷，個(gè)人業(yè)務(wù)信函，其他形式應(yīng)用文，電報(bào)，電傳和合同。本書(shū)可作為大專院校商務(wù)英語(yǔ)應(yīng)用文寫(xiě)作課教材，也可供大學(xué)生、研究生、外資合資企業(yè)和涉外單位工作人員自學(xué)和參考。
目錄
Chapter One Introduction
Section 1 Common Characteristics of Effective Business Writing
Section 2 Basic Writing Skills
Chapter Two Business Letters
Section 1 Business Letter Formats
Section 2 Structural Parts of Business Letters
Section 3 Addressing the Envelope
Chapter Three Strategies for Business Correspondence
Section 1 Direct Pattern Outline for Good or Neutral News Letters
Section 2 Indirect Pattern Outline for Bad News Letters
Section 3 Persuasive Letters
Chapter Four Types of Business Letters
Section 1 Letters of Requests, Inquiries and Replies
Section 2 Status Inquiries
Section 3 Order Letters and Acknowledgement Letters.
Section 4 Payment and Shipment
Section 5 Letters of Complaint, Claim and Adjustment
Chapter Five Application Letters and Resumes
Section 1 Cover Letters
Section 2 Resumes
Chapter Six Personal Letters in Business
Section 1 Letters of Appreciation
Section 2 Letters of Congratulations
Section 3 Letters of Introduction
Section 4 Letters of Invitation
Section 5 Letters of Acceptance
Section 6 Letters of Declination
Section 7 Letters of Sympathy
Section 8 Letters of Apology
Section 9 Letters of Recommendation
Chapter Seven Other Forms of Business Communication.
Section 1 Memorandums
Section 2 Social Invitations
Section 3 Notes
Section 4 Notices
Section 5 Agenda
Section 6 Minutes
Section 7 Reports and Proposals
Section 8 Job Description
Chapter Eight Telegram, Telex and Fax
Section 1 Telegram
Section 3 The Fax
Section 4 E-mail
Chapter Nine Oontraet
