北京導(dǎo)游英語(yǔ)(配光盤(pán))(全國(guó)職業(yè)教育旅游服務(wù)與管理專業(yè)系列規(guī)劃教材)

  • 所屬分類:
    高職高專外..
  • 作者:
    楊昆 主編
  • 出版社:
    清華大學(xué)出版社
  • ISBN:9787302282198
  • 出版日期:2012-6-1
  • 原價(jià):
    ¥35.00元
    現(xiàn)價(jià):¥28.00元
  • 本書(shū)信息由合作網(wǎng)站提供,請(qǐng)前往以下網(wǎng)站購(gòu)買(mǎi):

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圖書(shū)簡(jiǎn)介

    本書(shū)從突出行業(yè)特點(diǎn)、實(shí)訓(xùn)特點(diǎn)以及培養(yǎng)應(yīng)用型人才的總體目標(biāo)出發(fā),以學(xué)習(xí)者應(yīng)用能力培養(yǎng)為主線,結(jié)合國(guó)際旅游業(yè)與北京旅游景點(diǎn)發(fā)展的新形勢(shì)和新特點(diǎn),依照英語(yǔ)導(dǎo)游服務(wù)場(chǎng)景、工作流程和工作要點(diǎn),主要介紹北京英語(yǔ)導(dǎo)游應(yīng)具備的專業(yè)知識(shí)和技能,注重“職業(yè)性、交際性、互動(dòng)性、實(shí)效性和實(shí)用性”。
    本書(shū)融入了北京導(dǎo)游英語(yǔ)最新的教學(xué)理念,突出“以任務(wù)為導(dǎo)向,以學(xué)生為核心”的教育模式,教師的作用不再體現(xiàn)為系統(tǒng)地傳授知識(shí),而是“啟發(fā)”和“指導(dǎo)” 學(xué)生自主學(xué)習(xí),創(chuàng)造性地學(xué)習(xí),從而能夠充分提高學(xué)生的綜合素
質(zhì)、業(yè)務(wù)水平、服務(wù)技能,盡快適應(yīng)職業(yè)崗位。
    本書(shū)既可以作為旅游職業(yè)院校旅游專業(yè)和英語(yǔ)專業(yè)的教材,也可以作為高等教育自學(xué)考試、成人教育、職業(yè)教育教材,以及旅行社從業(yè)人員的崗位培訓(xùn)和導(dǎo)游證考試輔導(dǎo)教材。


目錄

Unit OneMeeting Guests at the Airport

Learning Goals
Lead?in
Situational Conversations 
Conversation 1. Meeting a Tour Group at the
Airport
Conversation 2. Meeting a Tourist at the Airport
Useful expressions for a guide
Reading
The Terminal 3 of Beijing Capital International

Airport
Culture Salon
A Survey of China
Exercises
Tips for Tour Guides
How to deal with the checked baggage losses

(inbound flight)


Unit TwoServices En Route

Learning Goals
Lead?in
Situational Conversations 
Conversation 1.   On the Way to the Hotel (Ⅰ)
Conversation 2.   On the Way to the Hotel (Ⅱ)
Useful expressions for a guide
Reading
The Profile of Beijing
Culture Salon
Confucianism—the Essence of Traditional Chinese Culture
Exercises
Tips for Tour Guides
How to arrange the shopping for the tourists

Unit ThreeHotel and Food Service

Learning Goals
Lead?in
Situational Conversations 
Conversation 1.   Check?in at a Hotel
Conversation 2.   Introduce Hotel Services and Facilities
Useful expressions for a guide
Reading
Chinese Culinary Art
Culture Salon
Four Main Cuisines in China
Exercises
Tips for Tour Guides
How to deal with the tourists? requests for changing food

 

Unit FourTian?anmen

—The Tour of the Biggest City Square


Learning Goals
Lead?in
Situational Conversations 
Conversation 1.   Tian?anmen Rostrum
Conversation 2.   Tian?anmen Square
Useful expressions for a guide

Reading
Commentary of Tian?anmen Square
Culture Salon
Yin?Yang and Five Elements
Exercises
Tips for Tour Guides
How to deal with the tourists? passport missing
 


Unit FiveThe Palace Museum

—The Tour of Imperial Palace


Learning Goals
Lead?in
Situational Conversations 
Conversation 1.  The Meridian Gate
Conversation 2.  The Symbolism of the Architecture in the
Palace Museum
Useful expressions for a guide
Reading
The Out Court and Inner Palace
Culture Salon
Fengshui and the Traditional Chinese Architectures
Exercises
Tips for Tour Guides
How to deal with the tourists? getting lost during sightseeing

 

Unit SixThe Summer Palace

—The Tour of Imperial Garden


Learning Goals
Lead?in
Situational Conversations 
Conversation 1.  In the Palace Area
Conversation 2.  The Front Hill Area
Useful expressions for a guide
Reading
The Introduction to Kunming Lake
Culture Salon
Chinese Gardens
Exercises
Tips for Tour Guides
How to prevent tourists from getting lost during sightseeing

 

Unit SevenThe Temple of Heaven

—The Tour of Imperial Altar and Temple


Learning Goals
Lead?in
Situational Conversations 
Conversation 1.  The Hall of Prayer for Good Harvests
Conversation 2.  The Imperial Vault of Heaven
Useful expressions for a guide
Reading
The Introduction to the Circular Mound Altar
Culture Salon
Symbolism and Traditional Chinese Architectures
Exercises
Tips for Tour Guides
How to deal with the sick tourists during the sightseeing

 

Unit EightThe Great Wall

—The Longest Defensive Project in the World


Learning Goals
Lead?in
Situational Conversations 
Conversation 1.  The Great Wall at Badaling
Conversation 2.  The Construction of the Great Wall
Useful expressions for a guide
Reading
The Legend Story of Meng Jiangnv
Culture Salon
“The Art of War” and Traditional Chinese Military Thought
Exercises
Tips for Tour Guides
How to deal with the injured tourists during the sightseeing

 

Unit NineThe Ming Tombs
—The Tour of Royal Tombs

Learning Goals
Lead?in
Situational Conversations 
Conversation 1.  The Sacred Way of the Ming Tombs
Conversation 2.  Changling (Emperor Yongle?s Tomb)
Useful expressions for a guide
Reading
The Underground Palace of Dingling
Culture Salon
Imperial Mausoleum Architecture and Feng Shui
Exercises
Tips for Tour Guides
How to deal with a traffic accident during the tour

Unit TenBeijing?s Olympic Venues
—The Tour of Beijing Olympics

Learning Goals
Lead?in
Situational Conversations 
Conversation 1.  National Stadium—Bird?s Nest
Conversation 2.  National Aquatics Center—Water Cube
Useful expressions for a guide
Reading
Olympic Green
Culture Salon
Chinese Dragon Culture
Exercises
Tips for Tour Guides
How to deal with a fire accident during the group?s stay in the hotel


Unit ElevenHutongs in Beijing
—The Tour of Hutongs


Learning Goals
Lead?in
Situational Conversations 
Conversation 1.  Hutong Tour in Shichahai Area
Conversation 2.  The Mansion of Prince Gong
Useful expressions for a guide
Reading
Hutong and Siheyuan in Beijing
Culture Salon
Peking Opera
Exercises
Tips for Tour Guides
How to deal with the tourists? complaint about poor service

 

Unit TwelveTour of New Landmarks

—The National Grand Theatre,the Capital Museum

and the Place

Learning Goals
Lead?in
Situational Conversations 
Conversation 1.  The National Grand Theatre
Conversation 2.  The Capital Museum
Useful expressions for a guide
Reading
Myriad Functions of the Capital Museum
Culture Salon
Chinese Traditional Festivals
Exercises
Tips for Tour Guides
How to deal with the tourists? quitting group during the trip

 

Unit ThirteenTour of Culture and Art

—Liulichang, Nanluoguxiang and 798 Art District

Learning Goals
Lead?in
Situational Conversations 
Conversation 1.  Liulichang Cultural Street
Conversation 2.  Nanluoguxiang
Useful expressions for a guide
Reading
The Contemporary Chinese Art Landmark — 798 Art District
Culture Salon
Religions in China
Exercises
Tips for Tour Guides
How to deal with missing tourists upon their arrival at

the airport

Unit FourteenSending Tourists off

Learning Goals
Lead?in
Situational Conversations 
Conversation 1.  Checking out at a Hotel
Conversation 2.  Sending Guests off at the Airport
Conversation 3. Checking?in at the Airport
Useful expressions for a guide
Reading
Farewell Speech
Culture Salon
Chinese Zodiac Information
Exercises
Tips for Tour Guides
How to deal with the incident of missing the airplane

Appendix
References

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