面向“十二五”高職高專規(guī)劃教材──外貿(mào)英語(yǔ)
- 所屬分類：
高職高專經(jīng)..
- 作者：
王秀英 主編
- 出版社：
中央廣播電視大學(xué)出版社
- ISBN：9787304053963
- 出版日期：2011-12-1
-
原價(jià)：
￥20.00元
現(xiàn)價(jià)：￥14.50元
-
本書(shū)信息由合作網(wǎng)站提供，請(qǐng)前往以下網(wǎng)站購(gòu)買： 京東商城
當(dāng)當(dāng)網(wǎng)
圖書(shū)簡(jiǎn)介
1．學(xué)習(xí)目標(biāo)簡(jiǎn)潔明晰，注重基礎(chǔ)。本書(shū)強(qiáng)調(diào)基本概念和基本原理，這有利于學(xué)生迅速把握外貿(mào)英語(yǔ)的精髓。
2．內(nèi)容實(shí)用，知識(shí)性強(qiáng)，應(yīng)用面廣。這有利于學(xué)生在遵循一定邏輯思路的前提下，逐步形成自己對(duì)外貿(mào)英語(yǔ)的認(rèn)知，以達(dá)到啟發(fā)讀者思路的效果。
3．文字淺顯，方便掌握。在編寫(xiě)過(guò)程中，編者采用了比較淺顯的對(duì)外貿(mào)易專業(yè)語(yǔ)言，注意使用簡(jiǎn)練的英語(yǔ)表達(dá)方式，還仔細(xì)列出了在閱讀過(guò)程中學(xué)生可能閱讀的生詞、專有名詞和難句，以方便學(xué)生學(xué)習(xí)、掌握。
本書(shū)注重將外貿(mào)專業(yè)知識(shí)與通俗易懂的外語(yǔ)聯(lián)系在一起，同時(shí)注重教材的基礎(chǔ)性、實(shí)踐性，既適于國(guó)際商務(wù)、國(guó)際貿(mào)易等專業(yè)學(xué)生和其他經(jīng)濟(jì)管理專業(yè)的學(xué)生使用，也可以作為外貿(mào)進(jìn)口從業(yè)人員的自修材料和指導(dǎo)資料。
目錄
Chapter 1 Introduction
1.1 The Characteristics of International Trade
1.2 The Laws and Usual Practices of the International Trade
1.3 The Major International Trade Organization in the World
1.4 Mercantilism
1.5 Absolute Advantage
1.6 Comparative Advantage
Chapter 2 International Trade Terms
2.1 Components of Trade Terms
2.2 INCOTERMS
2.3 Interpretation of Trade Terms in INCOTERMS 2000
2.4 Contrasts between FOB, CFR and CIF
2.5 Considerations for Choosing Trade Terms
2.6 Main Features of the INCOTERMS 2010 Rules
Chapter 3 Terms of Commodity
3.1 Name and Quality of Commodity
3.2 Quantity of Commodity
Chapter 4 Exchange Rate
4.1 Definition of Exchange Rate
4.2 Types of Exchange Rate Systems
4,3 Floating Exchange Rate and International Trade
4.4 Direct and Indirect Quotations
Chapter 5 Export and Import Procedures
5.1 General Procedures of Export Transaction
5.2 General Procedures of Import Transaction
Chapter 6 Modes of International Trade
6.1 Exclusive Sales and Agency
6.2 Invitation to Tender and Submission of Tender
6.3 Counter Trade and Processing and Assembling Trade
6.4 Auction and Consignment
Chapter 7 Insurance
7.1 Types of Insurance and Their Risks, Losses and Expenses
7.2 Marine Insurance
7.3 History of Insurance
7.4 Complexity of Insurance Policy
Chapter 8 Transportation
8.1 Ocean Transportation
8.2 Shipping Documents
8.3 Other Modes of Transportation
Chapter 9 International Settlements
9.1 Advance Payment
9.2 Open Account
9.3 Documentary Collection
9.4 Letter of Credit or Documentary Credit
9.5 Bank for International Settlements
Chapter 10 Negotiation of Contract
10.1 The Steps of Signing a Contract
10.2 The Form and Contents of a Contract
Chapter 11 Commodity Inspection, Claim, Force Majeure and
Arbitration
11.1 Commodity Inspection
11.2 Claims and Settlement of Claims
11.3 Force Majeure
11.4 Arbitration
參考文獻(xiàn)
